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2025Terminée

The Sneaker Boom

Chaîne:Crave

Épisode précédent

S01E05 - "Episode 5"

Diffusé le Nov 22, 2025, 5:00 AM

Épisode suivant

Série terminée

Description

Explores how young NBA stars and marketing execs drove an explosion in global popularity in sneakers in the 1990s.

Détails

Statut
Terminée
Langue
English
Première diffusion
November 21, 2025
Terminée
November 21, 2025

Liens externes

Épisodes (1 Saison · 5 Épisodes)

Episode 1

As Reebok hunts for a breakout star to compete with Nike, a stunt at the 1991 NBA Slam Dunk Contest sends shockwaves through the industry.

Nov 21, 2025

Episode 2

As Converse fights to stay relevant in the shifting sneaker landscape, a charismatic rookie inspires a bold reinvention.

Nov 21, 2025

Episode 3

After the retirement of "His Airness" creates a rare opening in the sneaker market, Italian brand Fila makes a U.S. push.

Nov 21, 2025

Episode 4

In search of its next superstar, Nike finds a dazzling talent in Orlando ready for the spotlight.

Nov 21, 2025

Episode 5

Two young marketers at Reebok bet their careers on a breakout talent and change the culture forever.

Nov 21, 2025

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