16% The Men Who Made Us Spend
Network:BBC Two
Previous Episode
S01E03 - "Selling to Children"
Aired on Jul 26, 2014, 11:00 AM
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Description
Todays newest is tomorrows trash. Jacques Peretti investigates planned obsolescing made to things not to last, and how we are made to buy the newest, though we really don't need it. Meet the men behind our urge to consume.This three-part series lays bare the secrets of why we buy what we buy. Jacques Peretti investigates what keeps us hooked on spending, and confronts some of the men behind bestselling products and sales strategies that get inside our head.
Episodes (1 Season · 3 Episodes)
E1
Consumerism
Jacques Peretti reveals how consumerism is driven by an appetite for 'new' products.
Jul 12, 2014
50 min
E2
Fear
Jacques Peretti reveals how fear is used by marketers to drive consumer spending.
Jul 19, 2014
50 min
E3
Selling to Children
We learn how selling to children makes childlike consumers of us all.
Jul 26, 2014
50 min